It just goes to show how popular using CBD is now, that goody bags given out to celebrities at the Golden Globe awards included a CBD-infused muscle relief cream and pastilles.
The awards, which took place in early January for the 77th year running, are famed for their goody bags. This year they were divided into men and women’s bags, and were distributed to 1,200 guests. Each bag was packed with the most trendy products on the market, in the hopes that big names (such as Helen Mirren and Saoirse Ronan) would fall in love with the products and promote them via social media. The goodies on offer placed an emphasis on natural wellness, vegan living and being ethical, in line with the Hollywood Press Association’s commitment to help climate change – including organisers’ decision to remove meat from this year’s menu.
As well as the CBD muscle cream, other gifts included a lipstick, luggage, perfume, books, shampoo and coffee beans. In previous years there have been more controversial inclusions such as Botox vouchers, sex toys, and wildly expensive holidays, including a seven-night break in Hawaii. Just what those underpaid Hollywood stars need!